Personal Data We Collect and Process
We process the following categories of personal data:
- Basic information: name
- Contact information: address, phone number, email address
- Account and profile information: settings, preferences
- Payment information: transaction information, payment method
- Customer history and engagement: order and delivery information, shopping cart movements, discount codes, loyalty program information
- Customer history and engagement: active products and agreements as well as products and services you've had before, how much and how often they are used, status of products/services
- Customer activity: reading and action history from the app, websites, or electronic communications we send out. Also, technical information about the devices you use.
- Cookies: see our cookie information
Personal data is typically collected directly from you or generated in connection with your use of our services and products. When we obtain personal data from other sources, we obtain personal data from the following sources: Facebook and Google
How We Use Personal Data
Service Delivery/Contractual Relationship
We use your personal data to fulfill our agreements with you, i.e., when you have ordered a product or service from us. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfill a contract with you.
Customer Relationship Management
We use your personal data to manage our customer relationship with you. This may include customer service, complaint handling, and error correction regarding your customer relationship. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfill a contract with you.
Analysis, Business Development, and Service Improvement
We continuously work on developing and improving our services and products. Much of this work involves analyzing various forms of personal data, such as customer activity, customer history, and account and profile information. The legal basis for processing personal data for this purpose is our legitimate interest.
Personalized User Experience
We personalize the user experience and communication based on your customer relationship, and we use personal data for this purpose. The legal basis for processing personal data for this purpose is our legitimate interest.
Sales and Marketing
We use personal data in connection with the sale and marketing of our products and services, such as sending you emails. The legal basis for processing personal data for this purpose is our legitimate interest. You have the option to opt out of some of this processing, for example, by opting out of receiving emails from us. In addition to this, we may also ask for your consent to use your personal data for profiling, where we derive interests and needs based on your personal data. The purpose of profiling is to make our marketing more relevant.
System Monitoring, Troubleshooting, etc.
We monitor our systems for errors and issues. Some of these processes involve the storage and processing of personal data. The legal basis for processing personal data for this purpose is our legitimate interest.
Security, Detection of Fraud and Criminal Activities
We process personal data in our efforts to protect our users and ourselves from fraudulent activity, abuse, and criminal actions. The legal basis for processing personal data for this purpose is our legitimate interest.
Compliance with Legal Obligations
In some cases, we are required to process personal data due to other legal obligations. An example of this is information related to sales, which we are obligated to record and retain in accordance with accounting regulations. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfill a legal obligation imposed on us.
Right to Access Your Information
You can request a copy of all information we process about you. Please contact us at the email address firstname.lastname@example.org to exercise your right to access.
Right to Correct Personal Data
You have the right to request that we correct or supplement information that is inaccurate or misleading.
Right to Erasure of Personal Data
You have the right to have your personal data erased without undue delay. You can therefore request us to delete information about yourself at any time. However, please note that information we are required to retain due to other legal obligations (such as accounting regulations) will not be deleted.
Limitation of Processing of Personal Data
In some situations, you can also request us to limit the processing of information about you. You do this by managing consents or reservations in our solutions.
Object to Processing of Personal Data
If we process information about you based on our tasks or on the basis of a balance of interests, you have the right to object to our processing of information about you. You do this by managing consents or reservations in our solutions.
You have the right to receive your personal data in a structured, commonly used, and machine-readable format. Please contact us at the email address email@example.com to receive your personal data.
You Can Complain About Our Processing of Personal Data
We hope you will let us know if you believe we are not complying with the rules of data protection law. Please first inform us through the contact or channel you have already established with us. You can also complain about our processing of personal data to the Data Inspectorate.